Free seller guide · September 2026
How to Make
Prime Day Profitable
When Everyone Else Is Cutting Prices
Prime Day brings the traffic, but deep discounts and rising ad costs can wipe out the profit. What to check in stock, pricing and ads beforehand so the extra sales actually pay off.
Prime Day brings the traffic, but deep discounts and rising ad costs can wipe out the profit. What to check in stock, pricing and ads beforehand so the extra sales actually pay off.
Numbers behind our guide
.
Seller guide · September 2026
How to Prepare for Prime Day
Prime Day preparation starts a month before the event.
17 pages · PDF
Instructions included
Sources cited
What's Inside
Discount Depth Guide, Customer Journey Timeline
3 Key periods that start 4 weeks before the event and end 3 weeks after the event. The first (lead up) period is what most sellers miss.
Also inside: Discount types comparison, Guide on how to adjsut strategy based on your products' price point and budget recommendations for each stage of the event.
Actions speak louder — and our results prove it
Actions speak louder — and our results prove it
Scroll up/down to see more
01
Toys & Games
2026
·
US & CA Marketplaces
Toys brand
Toys brand performance case focused on efficient marketplace growth.
Toys brand (NDA)
10 months
Results
$8M+
Total Sales
4%
TACoS
17.32%
ACoS
01
Toys & Games
2026
·
US & CA Marketplaces
Toys brand
Toys brand performance case focused on efficient marketplace growth.
Toys brand (NDA)
10 months
Results
$8M+
Total Sales
4%
TACoS
17.32%
ACoS
01
Toys & Games
2026
·
US & CA Marketplaces
Toys brand
Toys brand performance case focused on efficient marketplace growth.
Toys brand (NDA)
10 months
Results
$8M+
Total Sales
4%
TACoS
17.32%
ACoS
02
Health & Wellness
2026
·
US & CA Marketplaces
Health Supplement Brand
Health Supplement Brand performance case focused on efficient marketplace growth.
Health Supplement Brand (NDA)
10 months
Results
$4M+
Total Sales
+435%
Sales Trend
9%
TACoS
02
Health & Wellness
2026
·
US & CA Marketplaces
Health Supplement Brand
Health Supplement Brand performance case focused on efficient marketplace growth.
Health Supplement Brand (NDA)
10 months
Results
$4M+
Total Sales
+435%
Sales Trend
9%
TACoS
02
Health & Wellness
2026
·
US & CA Marketplaces
Health Supplement Brand
Health Supplement Brand performance case focused on efficient marketplace growth.
Health Supplement Brand (NDA)
10 months
Results
$4M+
Total Sales
+435%
Sales Trend
9%
TACoS
03
Tools & Home Improvement
2025
·
US & CA Marketplaces
Power Tools
Recognizing the need to reverse YoY revenue trend and restore profitability, they turned to Prime Clicks to restructure their Amazon advertising strategy and regain control of their growth.
POWER TOOLS (BRAND NAME UNDER NDA)
12 Months
Results
$73M+
Total Sales
17%
YoY Growth
4%
TACoS
03
Tools & Home Improvement
2025
·
US & CA Marketplaces
Power Tools
Recognizing the need to reverse YoY revenue trend and restore profitability, they turned to Prime Clicks to restructure their Amazon advertising strategy and regain control of their growth.
POWER TOOLS (BRAND NAME UNDER NDA)
12 Months
Results
$73M+
Total Sales
17%
YoY Growth
4%
TACoS
03
Tools & Home Improvement
2025
·
US & CA Marketplaces
Power Tools
Recognizing the need to reverse YoY revenue trend and restore profitability, they turned to Prime Clicks to restructure their Amazon advertising strategy and regain control of their growth.
POWER TOOLS (BRAND NAME UNDER NDA)
12 Months
Results
$73M+
Total Sales
17%
YoY Growth
4%
TACoS
103
Health & Wellness
2025
·
US & CA Marketplaces
Medical Appliances
In July 2024, Cynamed partnered with Prime Clicks to optimize ad spend, increase profitability, and drive revenue growth on Amazon.
CYNAMED
Results
32%
Revenue Growth
$700K
Cost
16%
TACoS
103
Health & Wellness
2025
·
US & CA Marketplaces
Medical Appliances
In July 2024, Cynamed partnered with Prime Clicks to optimize ad spend, increase profitability, and drive revenue growth on Amazon.
CYNAMED
Results
32%
Revenue Growth
$700K
Cost
16%
TACoS
103
Health & Wellness
2025
·
US & CA Marketplaces
Medical Appliances
In July 2024, Cynamed partnered with Prime Clicks to optimize ad spend, increase profitability, and drive revenue growth on Amazon.
CYNAMED
Results
32%
Revenue Growth
$700K
Cost
16%
TACoS
105
Clothing, Shoes & Jewelry
2025
·
US & CA Marketplaces
Clothing Brand Launch
Rodi Closet brand laucnh on Amazon with Prime Clicks
RODI CLOSET
12 Months
Results
$227K
First Year Revenue
$25k
Cost
15.70%
ACoS
105
Clothing, Shoes & Jewelry
2025
·
US & CA Marketplaces
Clothing Brand Launch
Rodi Closet brand laucnh on Amazon with Prime Clicks
RODI CLOSET
12 Months
Results
$227K
First Year Revenue
$25k
Cost
15.70%
ACoS
105
Clothing, Shoes & Jewelry
2025
·
US & CA Marketplaces
Clothing Brand Launch
Rodi Closet brand laucnh on Amazon with Prime Clicks
RODI CLOSET
12 Months
Results
$227K
First Year Revenue
$25k
Cost
15.70%
ACoS
106
Tools & Home Improvement
2025
·
US & CA Marketplaces
Garage Organizers
One of the largest garage organizers retailer in the US that turned to Prime Clicks in February 2021 to increase revenue on Amazon.
GARAGE ORGANIZERS
Results
$17M+
Total Sales
$3M
Cost
17.26%
ACoS
106
Tools & Home Improvement
2025
·
US & CA Marketplaces
Garage Organizers
One of the largest garage organizers retailer in the US that turned to Prime Clicks in February 2021 to increase revenue on Amazon.
GARAGE ORGANIZERS
Results
$17M+
Total Sales
$3M
Cost
17.26%
ACoS
106
Tools & Home Improvement
2025
·
US & CA Marketplaces
Garage Organizers
One of the largest garage organizers retailer in the US that turned to Prime Clicks in February 2021 to increase revenue on Amazon.
GARAGE ORGANIZERS
Results
$17M+
Total Sales
$3M
Cost
17.26%
ACoS
104
Health & Wellness
2024
·
US & CA Marketplaces
Pain Reliever Brand
In August 2024, the brand partnered with Prime Clicks to reverse a declining sales trend, improve profitability, and strengthen its presence on Amazon.
PURPLE MOON COLLECTION
Results
50%+
Revenue Growth
+84%
Organic Traffic
14%
TACoS
104
Health & Wellness
2024
·
US & CA Marketplaces
Pain Reliever Brand
In August 2024, the brand partnered with Prime Clicks to reverse a declining sales trend, improve profitability, and strengthen its presence on Amazon.
PURPLE MOON COLLECTION
Results
50%+
Revenue Growth
+84%
Organic Traffic
14%
TACoS
104
Health & Wellness
2024
·
US & CA Marketplaces
Pain Reliever Brand
In August 2024, the brand partnered with Prime Clicks to reverse a declining sales trend, improve profitability, and strengthen its presence on Amazon.
PURPLE MOON COLLECTION
Results
50%+
Revenue Growth
+84%
Organic Traffic
14%
TACoS
Find Out How to Maximize Your Next Prime Day
Find Out How to Maximize Your Next Prime Day
Find Out How to Maximize Your Next Prime Day
The guide is free, takes 20 minutes to read
Submit form ask for a custom strategy.
